SEO - Link Building and Directory Submissions Guidlines.

How to get the best out of Search Engines through link building.

If you have your own business, or you're thinking of starting one, you'll want to have a strong web presence that shows up high in search results. If you are serious about online business and success then search engine optimization should be a priority for you, and how to get up and running quickly with immediate results. Maybray Digital can help you "on and off page" optimization, and leveraging SEO into making your site into a model of SEO effectiveness!

Some of the tedious tasks of search engine optimization are link building and directory submissions. It can take hours of your valuable time searching and researching through internet. Here are some key factors that you should consider in link building and directory sbmissions.

Free or paid directories?
Paid directories can give you better leverage and value, mainly due to various reasons. Paid directories are usually considered as quality sites and links seem to last a lot longer. Many of the free directories seem to disappear or delete links after some time. However, there are a few free directories out there that can be used to submit your website.

Theme relevant directories and categories?
Submitting your website to a combination of both theme relevance and general directories is a good idea. For most cases there are a variety of theme relevance directories - the best way to find them is through a search engine. Do a search on Google, Bingle or Yahoo for directories in your area - those that come up in the first few pages of results are usually the best ones to use. With general directories it's better to go for those that are more established. The older a directory is, the better.

Varying your description
Many directories will provide you with your own page about your business. If you have the same description on every page across different directory websites then many of these will be seen as duplicate content by the search engines and your links will get devalued. To avoid this, write a unique and substantial description for every single directory (200+ characters works best). Make sure the descriptions accurately mirror your products and services and that they read well.

How many directories should you submit to?
There's no fixed number of directories that you should get listed in. Work out a 6-12 month directory submission budget for each site and then do so many each week or month for the full duration. When you're building links to your site via directories or any other method, you should do it over time. Submitting to 100 directories in a week and then forgetting about it won't be as effective as spreading the 100 directory submissions over a 3 month period.

Contact Maybray for an obligation free discussion for all your Search Engine Optimization requirements.

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