1300 629 272 MAYBRAY

Top Magento eCommerce Optimization Strategies Explained

Planning to take your business online? Only a professional eCommerce platform can help you boost your online business, for merely putting up your products or services and selling them online will not be enough. Custom feel, easy accessibility and a user-friendly approach, all play a pivotal role in the success of any online business.

The Magento eCommerce system is an absolute eCommerce solution offering merchants better control and flexibility on their online stores. The open-source eCommerce platform is an ideal global solution for your online store, which means you can create one website for all countries. With Magento, you can easily customize your websites and add as many features as you want.

One of the major challenges faced by any online store is to drive traffic to the website to improve sales. For that, the best technique would be to shake hands with Search Engine Optimization (SEO). SEO can improve your website’s ranking in prominent search engines and drive in huge traffic to the Magento eCommerce website. With Magento eCommerce Optimization, you can flourish your business, facilitating quick access to multiple stores.

We at Maybray in Brisbane support you in optimizing your Magento Store through our highly skilled and experienced Megento experts.

Let us acquaint you with our plethora of services for the purpose of Magento optimization:

Optimizing Meta Descriptions and Page Titles

While optimizing Magento eCommerce sites for search engines, meta descriptions and page titles are the most significant fields to consider. We would make sure that your website would be given preference by search engines based on the particular fields. Using Magento’s SEO tools, you can produce optimized page descriptions and titles. It is essential to ensure that your Magento category pages, content pages and product pages are optimized, including significant search terms.

Optimizing URL

Making your Magento eCommerce website search engine friendly is equally important while optimizing it. You need to change the dynamically generated URL into a search engine-friendly URL. You can do that by using URL Rewrite Manager tool available with Magento; it contracts the original URL into a URL containing targeted keywords only.

Generating Site Map

You can optimize your Magento eCommerce website by generating a sitemap for it; it will make it easier for Google to locate your site. Magento also offers Google XML sitemap generator with which you can create a custom-made sitemap. With this tool, you can also set the priority and frequency at which you can generate a sitemap.


There are many automated software agents such as “Spiders” or “robots” that help fetch information you are looking for. You can enjoy full control on the online agents by simply adjusting the HTML coding of the website.

Analytics Tools and Google Webmaster

In between all this, what holds great importance is to monitor the working of Magento eCommerce websites on a daily basis. With Google Analytics, you can generate performance reports of sites in terms of traffic, viewership links, etc.

To conclude, Magento eCommerce Optimization serves as a building block in taking your online business to new heights. It serves as the basic reason behind success of any online business and is a great revolutionary web development tool for eCommerce industry. All you need to do is simply outsource project to companies like us and witness how we can do wonders with your online business.

Contact Maybray Digital for an obligation-free discussion on Magento eCommerce website design requirements. We are one of the leading Magento website designers and developers in Brisbane.

Maybray Digital Pty. Ltd.

Level 1, 16 McDougall Street,
Milton, Queensland 4064,
Tel: 1300 629 272
Tel Intl: +61 7 3117 9378
E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.